Want Premium Clients in 2025? Here’s the Messaging Shift You Need

People Who Invest Thousands Don’t Have Google-able Problems

friend, If you’re aiming to attract high-paying, premium clients in 2025, your messaging needs a shift. Let’s talk about what happens when your content evolves to address the nuanced, deeply personal challenges your ideal clients face.

The Problem with Speaking to the Masses
When your content is broad and generic, it’s relatable to everyone—but resonates with no one.

Premium clients—the ones investing thousands—aren’t Googling basic advice. They’re dealing with:

  • Complex, high-level problems.

  • Nuanced desires that require a deep understanding of their journey.

  • Solutions that only YOU can provide with your expertise.

The Power of Nuanced Messaging
When your content starts addressing these specific, non-Google-able issues:

  • It speaks less to the masses.

  • It positions you as the go-to authority for your dream clients.

  • It naturally aligns you with premium opportunities.

Now, don’t get me wrong—I’m not saying you won’t go viral or that you shouldn’t. More eyes on your content? Great! But if your goal is premium clients, going viral shouldn’t be your focus.

The key is to prioritize specific, high-level messaging that connects deeply with your ideal clients’ unspoken challenges and dreams.

What This Means for Your Content in 2025
Broad messaging attracts followers. Nuanced messaging attracts clients willing to invest in themselves and your expertise.

If you want to shift your content to attract premium clients next year, it’s time to focus on:

  • Speaking directly to their specific nuanced problems and ultimate desires that they’d be willing to pay thousands to solve.

  • Showing them why you’re uniquely equipped to guide them through sharing your hot takes and opinions.

  • Moving away from the Google-able content and into the transformational and activating messaging that makes them want to work with YOU.

Your Next Steps

I’m now booking Q2 and Q3 clients. If you’re ready to elevate your brand and messaging, here’s how we can work together:

Hire me as your coach:
Let’s work closely 1:1 to refine your personal brand and create content that resonates with your dream clients.

Brand Evolution Package:
Let me and my team completely redesign your personal brand—from messaging to visuals—to position you as the premium expert you are.

🌍 Join me in Egypt:
Master storytelling and activate your voice as your most powerful marketing tool—no gimmicks, just YOU and your inner wisdom.

What’s included:

  • A luxurious 5-star experience so you can fully focus on your transformation.

  • Storytelling tools inspired by Egypt and my coaching journey with hundreds of women.

✨ Only 10 spots! Waitlist members get exclusive invites—watch for a DM or email soon!

Stay Vivacious,
Marina Girgis
CEO of Livin Vivaciously INC, World Traveler, and Brand Doula